Do you know that according to Juniper Research, 32% of the users are willing to leave their current bank or credit union for a better digital experience? Or that 74% of individuals prefer interacting with chatbots when looking for instant answers? These statements may be approved by everybody born in the Millennial generation. We no longer live in a world where you need to physically go somewhere for something that can be easily done from the comfort of your home.
There is no doubt that AI software now than ever is helping financial providers to connect with their clients and prospective customers through increasingly sophisticated conversational technology, meaning individuals can get support and responses to questions around the clock without waiting.
Conversational AI has paved the way for making routine activities automated and life easier for customers in the banking industry.
We give you the six must-have Conversational AI scenarios for each financial institution that wants to keep customers with up to date information; reduce customer service costs; respond immediately to clients; optimize the support process and boost sales!
Virtual Assistant
The virtual assistant bot plays the role of virtual banking receptionist and brand ambassador and serves 24/7. The bot processes inbound inquiries from customers across multiple channels and routes them to another bot to carry out the necessary tasks. It facilitates communications with the customers and ensures a seamless experience moving between channels and across different touchpoints.
Application Bot
Using an application bot, the customer has a fast and easy way to complete an application for a loan, credit card, or other financial product. As a result, the users are pre-approved in a single conversation with the bot. Even more, it can collaborate with other bots, helping to increase customer acquisition rates and lowering the cost of application processing.
Payment Bot
The Payment bot can manage each payment to an online vendor; it inputs the credit card details needed during the purchase process. The bot helps in customer authentication, accessing their payment information securely from bank systems, verifying the transaction, and executing it.
Ad Bot
The Ad Bot is created to increase the conversion rate of digital ads. If someone clicks on the ad, the bot triggers a conversation, engaging the customer or a prospect in a chat regarding the specific offer. The ultimate goal is to maximize the percentage of conversions and to provoke an action from the user. The bot can also redirect the conversation according to the user’s intention expressed in the chat. The AdBot clearly shows whether the ad captures the right users with the right offers and whether the advertising investment is effective.
Account Bot
The Account Bot provides essential information to the customers like their current balance, payment due dates, most recent transactions, and other details. It can be deployed as a standalone bot that is safe and easy to use or as part of a more sophisticated financial adviser that would also support initiating transactions, setting budgets for alerting, and helping better manage personal finance.
FAQ Bot
The bot handles with ease all FAQs and is available 24/7. It ensures that customers will quickly get the related information to banking services, eliminating the need to examine many web pages or wait on hold to find easy answers.
Each bot scenario is designed for a very targeted and specific business purpose to achieve a particular outcome. The ultimate goal is easy deployment and the ability to communicate with other bots to deliver combined capabilities.
Sirma’s vast experience as an established software vendor for the banking industry has helped to create Melinda, a new generation Conversational AI bot platform which enables the design of various banking bots that perform different roles and functions. With Melinda, the most demanded essential bot services can be deployed in a short timeframe and significantly elevate the level of digitalization that your bank strives to achieve.
