Recently, our CEO, Tsvetan Alexiev, was featured in an article in Capital.BG, where he shared his vision for the next phase of growth in enterprise AI in Europe. He emphasizes that the future will not solely depend on who has the most powerful model; instead, it will be shaped by those who foster a secure and supportive ecosystem and develop strategic partnerships that allow companies to seamlessly integrate and deploy their AI solutions.
From Technology to Ecosystem
The companies that will shape leadership over the next decade are those that are already transitioning from developing standalone technology solutions to creating integrated platform ecosystems. Sirma is currently positioned in this space. In an era marked by macroeconomic uncertainty and rapid digital transformation, simply offering good technology is insufficient; it is essential to build a comprehensive value architecture around it. This is why we are intensively developing Sirma.AI Enterprise, the strategic AI layer that will form the foundation of this architecture.
The platform is designed as a no-code/low-code environment for developing real business applications that build on existing organizational process automation systems. It is particularly well-suited for regulated sectors where security, control, and regulatory compliance are crucial. Sirma.AI Enterprise can be deployed entirely on-premises, and its models can be further fine-tuned using an organization’s own data.
The platform offers three key benefits: complete data control, a model tailored specifically to the company’s needs and terminology, and noticeable cost optimization over time. The next logical step in Sirma’s growth is therefore not just technological, but also about building the right infrastructure and market ecosystem around it in Europe.
Business Applications With Measurable Impact
At Sirma, we see artificial intelligence not as a standalone innovation, but as a tool for enhancing efficiency throughout the organization. Our strategy emphasizes solutions with measurable results in areas such as e-commerce, logistics, hospitality, and tourism, where AI already improves decision-making, customer experience, and internal processes.
Growth Through Strategic Partnerships
This logic forms the foundation of the company’s broader strategy for international growth. In addition to developing its own platform, Sirma is actively establishing a network of strategic partnerships with both international and local companies that have expertise in specific industries and regions. This approach aims to accelerate its entry into the European market with solutions that prioritize technological maturity, local compliance, and trust.
A key step in this direction is our strategic partnership with STACKIT, a cloud and colocation services provider from Schwarz Digits, the IT and digital arm of retail group Schwarz Group. This partnership integrates Sirma.AI’s corporate platform with STACKIT’s sovereign cloud infrastructure, which is based in Germany. Together, we will offer European companies and public organizations a fully compliant AI solution that meets governance, security, and regulatory requirements.
This collaboration has a well-defined practical focus. It operates under a commercial framework that includes resale, joint marketing, and partner referrals, ensuring that the Sirma.AI platform is directly accessible through STACKIT’s infrastructure. This arrangement provides organizations not only with a technology platform but also with a practical model for deploying AI in an environment where data and processes remain under European jurisdiction.
Sirma and STACKIT: An Alliance for Sovereignty, Security, and Faster AI Deployment
One of the most significant challenges facing European organizations today is how to effectively implement AI in real-world operations without compromising data sovereignty, regulatory compliance, or operational control. For many companies, the question has shifted from whether to use AI to the conditions under which they will deploy it, the infrastructure they will use, and the jurisdiction under which their data, models, and processes will operate. This is where the Sirma–STACKIT partnership plays a crucial strategic role.
The combination of Sirma.AI Enterprise and STACKIT’s sovereign cloud enables organizations to build and manage intelligent agents, workflows, RAG architectures, and multi-LLM integrations within an environment that meets European requirements for protection, localization, and control. This capability is particularly important for companies and institutions in sectors such as financial services, industry, healthcare, logistics, and the public sector, where every technology choice must be innovative, sustainable, and compliant with regulations.
For financial organizations, this means deploying AI more confidently in sensitive processes, with key data staying within the EU. For industry and logistics, the benefit lies in faster automation of complex processes and better analysis of operational data in a secure environment. For healthcare and the public sector, the value comes from combining innovation with high standards of protection, traceability, and institutional control.
A significant advantage is that this model requires no compromise on functionality or performance. Under the announced framework, clients get intelligent, autonomous automation of complex business processes, the ability to create agents and teams of agents, and data analysis on infrastructure built to European enterprises’ standards. Joint development initiatives, shared go-to-market strategies, and early access to new features add a further benefit: significantly shortened time-to-value for AI solutions.
For Sirma, this partnership marks an important milestone, as it combines the company’s long-standing AI experience with reliable European cloud infrastructure. This creates a rare opportunity to offer secure, scalable, and innovative solutions that address customers’ most important challenges. STACKIT’s leadership, for its part, sees Sirma as a proven technology partner that strengthens the ecosystem and helps accelerate digital transformation across industries.
On a broader level, the partnership illustrates where Sirma sees the next phase of corporate AI in Europe heading. Rather than compete to build the most powerful model, Sirma is betting on a different criterion: enterprises are increasingly choosing AI partners not for raw capability, but for how confidently and responsibly that capability can be deployed. That is the position Sirma wants to hold - the partner European organizations turn to when innovation has to come with trust and control built in.
