Services and products we offer are stand-alone solutions, applications, end-to-end platform or different modules, complement to the existing IT platform of our clients. The choice of products and services depends on the scale of organizational operations, off-line presence - e.g. the number of retail venues, the level of digital services used to date, existing IT infrastructure and collaboration with 3rd parties.
Core version - includes integration of key software solutions for managing different activities via digital channels and core commercial processes. This is a basic set of technologies, API integration with third-party solutions and external infrastructure.
Extended version - includes multi-channel commerce solutions. Modern retailers eagerly embrace omnichannel shopping. However, the vast majority of them, experience difficulties to identify a particular customer among the variety of touch points (e.g. off-line shopping, e-commerce / m-commerce, social media).
To tackle such challenge, companies strive to provide a consistent experience, personalization, and engagement with consumers, using data for previous purchasing preferences that are already stored. At their base are conducted predictive analysis and forecasted purchase intentions. Therefore, gathering information from different sources and its integration with preferred channels, along with its comprehensive analysis, is a key to build long-term loyalty and retain customers.
Enterprise Edition - a platform based on cognitive business services. The system will offer a range of analytical tools to identify the factors influencing individual consumer engagement with brands and products in the retail environment. It will allow for forecasting behavior, anticipating customer needs, and generating predictive models for future purchases or actions.